- Adjust keyword bids in Google Ads from Google Analytics
- Create remarketing lists in Analytics to use in Google Ads campaigns
- View Google Ads click and cost data next to site engagement data in Analytics
- Import Analytics Goals and transactions into Google Ads as conversions
Adjusting keyword bids in Google Ads from Google Analytics is not possible when linking a Google Ads account to Google Analytics.
However, adjusting keyword bids in Google Ads from Google Analytics is not a feature that is currently available. Keyword bids can only be adjusted in the Google Ads interface.
The other three options are possible when linking a Google ads account to google analytics.